Meetings Today Blog

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Industry experts discuss a variety of topics specific to the meetings and events industry.


Location, Location, Location

It turns out the realtors were right.  Location really does make a difference whether in a home or a meeting destination. A home with the right amenities and a short commute is the goal. Likewise, choosing a destination that is conducive to the event’s purpose, while taking into account how far attendees must travel, is the first step in producing a successful event. It is also the first step in producing an environmentally-friendly meeting. With today’s focus on healthy events for participants, minimizing travel is both an economic and environmental consideration. Participants want to reduce the amount of time ...

Meetings in the Clouds

I love clouds. The different formations, how they cast shadows and make it cooler to be outside on a hot summer day. I love how they look when a storm is approaching, though I confess to preferring that on the ground rather than when in the air! “Slowing down to appreciate clouds enriched his life and sharpened his ability to appreciate other pockets of beauty hiding in plain sight,” wrote Jon Mooallem in a May 4 New York Times Magazine article titled “Head in the Clouds.” I suggest you take the time to read the article about Gavin Pretor-Pinney's decision to take a sabbatical after ...

What's Wrong With Hotel Contracts?

It’s August. It’s hot and humid. It’s "vacation time" and you’ll be reading this after both major U.S. political conventions. Why am I making people think? But here’s the thing: recent conversations made me worry (even more than usual) about the state of our industry’s interest in understanding contracts and the risks faced by not knowing or preparing enough to sign or recommend signing contracts with hotels and other vendors.   To complement a brief article (“Seven Keys to Hotel Contract Success”) in the August print and digital edition of Meetings Today, this blog, and the interview with two industry attorneys, Kelly ...

Pokémon Go (or No-Go) at Meetings

Nope, I've not used Pokémon Go and don't intend to. It's not the privacy issues as much as the "why-do-I-need it" issues. It may be harmless—though like anything where one's head is down while walking or driving (Does it work in cars? I fear it may), the possibilities for accidents are great. Of course, my always-seeing-risk-for-meetings brain wonders if there is liability if we haven't warned against or prohibited its use! Even an adult gamer friend and my spouse, also a gamer, have said "no" to it! In D.C., the Holocaust Museum and other locations have said "no." Local and national news are stressing the privacy issues. If you search the ...

Beyond the Tradeshow - Being Relevant (The Conclusion)

In my previous blog post, we continued our walkthrough of the five main stages of successful selling to planners, discussing the importance of listening and understanding. Prior to that we focused on research and engagement. This final post is all about following up. Stage 5 - Respond: So, you've made a connection with a planner—you have researched, you engaged, listened and understood. Now this is a very important part of the process ... how you respond! STORYTIME: Once upon a time a planner went to IMEX and met up with 100s of suppliers. Some were too big to meet her needs, some were too small, but some, ...

When Laws and Meetings Collide: Go, Stay or Boycott?

Years ago, working in-house as a planner and later in my own business, I worked with groups whose policies sometimes conflicted with laws or social justice issues, in locations under consideration or under contract for meetings. It was important to the groups to know the laws that might impact their meetings and whether or not they should even consider a destination. I worked with an attorney to develop clauses (sadly, lost to the ages since they were on paper, not even on a floppy disk!) about how the group and hotel would handle these issues if laws were passed after a ...