5 Tips to Safer Outdoor Events

Joan Eisenstodt
July 10, 2014
These five tips will help ensure a good time is had by all AND that attendees will be safe at an outdoor event.

3 Ways to Make Meetings Marketing Relevant with 1 Bad Example

Joan Eisenstodt
June 24, 2014
For years, I’ve been fascinated by photos and copy in print and electronic marketing; by the photos used by hotels, DMOs (aka CVBs) and other industry vendors on their websites and in marketing pieces; by the copy in emails received to market a service or facility.

MPI sells out CMM program to GBTA

Ann Rebentisch
January 23, 2014
MPI's decision to make significant changes to the CMM program is not going over well with certain planners who feel the changes may dilute the designation.

International Hospitality Ethics: If everyone is playing the game...

Joan Eisenstodt
November 8, 2013
A few years ago at an ethics seminar I facilitated, international students from a nearby college asked to meet with me after the session to discuss what they could do when business was done by bribes. I had no easy answer. How could I tell someone to choose what I believed was the ethical course when it would mean not having any business?

Who speaks for our industry?

Joan Eisenstodt
July 10, 2013
Meetings and attendance at what are perceived to be boondoggles are under continuous attack by the US Congress, by state and provincial governments, and by co-workers who think traveling is glamorous and staying at a hotel is a perk. "The media" take up the cry especially when it come to "taxpayer dollars" funding a bit of fun at meetings. This while others write about how boring meetings are and how they "dread" attending. It seems we can't win. How do we convey the value of meetings to critics? Who speaks for meetings and their value? Who speaks for our industry?

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