Fruits, vegetables, chocolate and wine are no longer merely F&B item choices for meeting groups. They are now appearing on the treatment menus of an increasing number of resort and hotel spas, as research indicates the healing effects of incorporating F&B components into spa treatments. Such edible elements can also help reinforce a sense of place.
For example, what could be more interesting than having a viticulture scrub at a resort surrounded by vineyards? Now groups can do that in a variety of wine regions across the nation.
At the Fairmont Sonoma Mission Inn & Spa in California’s Sonoma Wine Country, spa treatments include a Chardonnay-Olive Oil Sugar Polish, which incorporates such locally grown ingredients as olive oil, chardonnay grape seed extract and lavender, a combination that is said to stimulate the mind, body and senses.
“As a destination spa located in the heart of California Wine Country, it is impossible not to be influenced by the local produce, products and culture of this area,” says Donna Shaffer, the property’s spa director. “We proudly feature numerous local products that inspire and showcase the magic of Sonoma Valley.”
The 226-room inn has 18,000 square feet of indoor and outdoor meeting facilities. It also has its own source of thermal mineral water.
On the other side of the country, Keswick Hall at Monticello, in Charlottesville, Va., offers the Keswick Reserve Vinotherapy Regimen, a three-hour treatment that focuses on red wine and includes a red wine greeting, one-hour grape seed oil massage, shiraz body scrub, red wine body mask and pinot noir facial. The 48-room property includes the century-old, Italianate-style Villa Crawford estate, as well as 7,000 square feet of flexible meeting space.
Groups whose members prefer beer might consider The Ritz-Carlton, Denver, which has a spa menu that includes the Mile High Malt Scrub and Microbrew Massage. Incorporating two beers from the local Great Divide Brewing Co., the treatment begins with a frosty brew sample followed by a full-body malt scrub, a Vichy shower and a stout beer mask. The experience is topped off with a scalp massage using beer, a moisturizing Yeti beer massage and last, but not least, another chance to imbibe a cold one.
The 202-room hotel includes 13,000 feet of meeting space.
Another drink being creatively incorporated into spa treatments is coffee. One of these treatments, the Kona Coffee Exfoliation at the Spa Without Walls at the Fairmont Orchid on Hawaii’s Big Island, uses locally grown coffee, an ingredient that is recognized as having antioxidants—which work to diminish the signs of aging skin. The caffeine is said to promote circulation and help reduce the appearance of cellulite.
Located on the Kohala Coast, the Fairmont Orchid has 540 guest rooms, along with 30,000 square feet of indoor meeting space and 76,000 square feet of outdoor function space.