Located in New York City’s SoHo neighborhood, The Dominick announced the newest appointment of Marianna Di Franca as the director of catering & conference services.

In her new position, Di Franca will provide client consultation for on-site events by overseeing banquet orders, coordinating special requests with the culinary team and soliciting new business endeavors. Fluent in both Portuguese and Spanish with a penchant for launching sales strategies that bolster revenue, Di Franca holds over ten years of experience in the events realm.

Prior to her role at The Dominick, she served as the director of event sales at InterContinental Miami where she managed 100,000 square feet of event space. Di Franca’s past expertise also includes residencies at Andaz in New York, Warwick Hotels & Resorts, Denihan Hospitality Group, The Inn at Rancho Santa Fe near San Diego and select Marriott International properties.

“Marianna is a welcome addition to our ever-expanding team at The Dominick, and we look forward to her promoting the incredible event spaces we are privileged to have,” said Dant Hirsch, general manager of the hotel. “With over a decade in the sales industry coupled with her multilingual abilities, we’re confident Marianna will be a valued asset in attracting new business in the coming months and years.”

The Dominick features 391 guest rooms and more than 12,000 square feet of customizable indoor and outdoor event spaces that are ideal venues for gatherings of all sizes. The entire third floor of the hotel holds five spaces including the 3,894-square-foot SoHo Ballroom.