November 2018

The twisting of reality is becoming common practice in the meeting, tradeshow, event and exhibition world. By using an ever-evolving array of technology such as virtual reality, augmented reality and mixed reality, users can enter worlds created from scratch to entertain, provide demonstrations and eventually sell a concept or product. But how “realistic” is the implementation of this technology? What is each good at doing and what drawbacks are endemic to which specific medium? Before you, your exhibitors and attendees pass through the looking glass, arm yourself with a basic knowledge of how this technology performs and whether it will be suited to your meeting, tradeshow or event.

November 2018

The expert of record for all things meetings tech for more than 20 years, Corbin Ball—owner of Corbin Ball & Co.—has ingrained himself in the meetings industry on a global level. An inveterate traveler—he spends about a third of his time on the road every year, traveling throughout the world to spread the meetings technology gospel as a speaker—Ball recently received the highest honor in the industry after being inducted into the Events Industry Council’s (EIC) Hall of Leaders. The ceremony took place during IMEX America 2018.

November 2018

About two-years ago I was introduced to AllSeated. I fell in love with it in 20 minutes after playing with its intuitive operating system. AllSeated is one of the fastest growing networks for the event industry. With designed and scaled floor plans in the system—tens of thousands are currently available—and a reach of over 500,000 users, AllSeated provides easy-to-use, cloud-based tools to run an event efficiently.

October 2018

Cvent announced its acquisition of Social Tables—an event diagramming, seating and collaboration platform—on Tuesday, October 16. Cvent said the acquisition will help improve collaboration, create a more interactive sourcing experience and increase group sales at venues.

September 2018

I’m always excited when I see different ways that content is being shared with audiences. Closed captioning is one of those items that showed up on my radar when I was speaking at WordCamp Los Angeles in 2018. It was a nice turnout for my session on how to blog from your mobile phone.

June 2018

We are living in a time of unprecedented technology change. How will these changes affect meetings and tradeshows? Will they remain a central form of education, networking and marketing? Will virtual meetings and other communication technologies replace the need for face-to-face events and exhibitions? Although there will likely be very significant changes in these next few years, there are some strong drivers that bode well for the future of events. Here are five constants that will keep meetings viable in the future.

June 2018

There is still much confusion in the meetings industry following the May 25, 2018, implementation of the Global Data Protection Regulation (GDPR). Bruce Smith, managing director of London-based Tenax Analytics, helped explain some of the intricacies of the EU and UK regulation and risks for planners and suppliers during his MPI WEC 2018 presentation: “How to Thrive in the New Era of Data Privacy: A Forensic Insight to the GDPR.”

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