Senior management's expectations for improved planner productivity, meeting value and ROI, all while keeping the meetings budget in line, have never been steeper. Although Strategic Meetings Management (SMM) delivers an umbrella of measurable benefits, cost savings remains a high priority for corporate and association planning teams. Meeting professionals are tasked with delivering more while in many cases their budgets remain flat.
Join Meetings Today and Terri Woodin as we review specific methods to generate real cost savings, including metrics to define and measure results.
By participating in this webinar, attendees will learn the following: