Keeping up on the latest trends is critical no matter what arena you’re planning in, be it corporate, association or any other segment. With associations, especially, it's important to have a strategy behind all of your event decisions to ensure you are achieving your goals.

Join Meetings Today and select members of association management and services company SmithBucklin to discover how associations can add value to meetings by focusing on their event strategy. Featured panelists include Carol McGury, executive vice president of Event and Education Services; Dave Weil, vice president of Event Services; and Tom Myers, vice president of Sales Services, who will impart their vast knowledge about the latest trends and concerns that are relevant across planning segments.

This webinar was sponsored by Kimpton Hotels & Restaurants.

Watch on demand broadcasts here »

Earn CEUs: The Events Industry Council has reviewed the learning objectives of this activity and has indicated that attendees will receive 1 CE hours in the Meeting or Event Design Domain of the CMP or CMP-HC Standards. Click here.