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PCMA Unveils Digital Experience Institute

PCMA shared details on its new Digital Experience Institute (DEI), formerly known as the Virtual Edge Institute. The DEI aims to keep planners in the loop on technology that enhances attendee engagement.

Here’s an official statement from PCMA on the DEI:

“Today’s online participants share common goals and challenges, whether they’re tuning in to livestreams, accessing educational content On Demand or donning VR goggles for an interactive experience at their fingertips. Their digital experiences are rich, full of opportunities and thoroughly engaging. DEI ensures digital event producers are prepared to tune in to these audiences.”

Many of the industry’s renowned thought leaders are members of the Digital Experience Institute’s Advisory Board. These luminaries from association, medical, corporate and event technology disciplines can be found on the DEI’s website sharing their knowledge and insights with the DEI community.

For the professional event industry, the DEI offers the only live online Digital Event Strategist education course and certification. With graduates from all corners of the world, this updated educational program is dedicated to elevating the discipline, strategy and quality of digital experiences.

Additionally, the DEI continues its commitment to provide resources for organization leaders, event producers and vendors such as the solution directory, surveys and online resources.

“The revealing of the DEI is the latest step in the PCMA’s commitment to providing the best digital educational tools and resources for the industry,” said PCMA CEO Deborah Sexton. “Like the VEI before it, the [DEI} will represent our ability to harness future success for everyone involved.”