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Baton Rouge CVB Hires CRM and Director of Sports Development

Bridget Gaffney

Visit Baton Rouge hired two new staff members, Bridget Gaffney as client relationship manager and Jason Suitt as director of sports development.

Gaffney is a new graduate from Southeastern Louisiana University and will be managing all facets of the bureau’s CRM system. She will also be the contact for all staff and industry partners for CRM-related questions and assistance.

Jason Suitt
Jason Suitt

Suitt will step into his position with 21 years of experience in marketing promotions, advertising, sponsorship sales as well as activations, graphics and licensing and event production for college athletics. In his new position, Suitt will be charged with identification, development and implementation of overall strategy for sports tourism in Baton Rouge.

Suitt worked as director of sports marketing and strategic partnerships at the Walk-Ons Sports Bistreaux prior to being hired at Visit Baton Rouge.

“I am incredibly excited to have the opportunity to work for an organization that is so passionate about the city I call home,” Gaffney said. “I am already enjoying working with the marketing team to help promote our businesses and fostering connections with our local partners and stakeholders.”

"I am thrilled to join Visit Baton Rouge as the director of sports development,” Suitt said. “Baton Rouge has enormous potential in the realm of sports tourism, and I am excited to be a part of the team that will unlock its full potential. I look forward to collaborating with local stakeholders, organizations and partners to showcase Baton Rouge as a premier sports destination."

This information is based on a press release from Visit Baton Rouge.

Read more about recent moves and appointments in the meetings and events industry. 

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About the author
Julia Sipe | Editorial Intern

Julia Sipe is new to the journalism scene, learning new skills before heading to off to the next great adventure of college. Taking the position of intern under Meetings Today is her way of exploring an option for the future.