In the meetings and events industry, there is nothing more valuable than the people—and the finite resources that are their time and attention. How do you capture an audience that has an eight-second attention span?

A strategic comment on LinkedIn demonstrates expertise and positions you in front of a wider audience. Here’s how to write one, and the three elements every strategic comment should include. 

Here are insights from four incentive travel professionals about what differentiates incentive programs from other types of events, and advice for how first-time planners can make sure their incentive program is a success.

I asked 10 meetings, events and hospitality industry professionals to share their advice for overcoming the onboarding process and mistakes to avoid as a new hire. Here’s what they said, and what new hires can do to make it through.   

On LinkedIn, a post is like the keynote at an event; the comment section is where attendees meet to sit down and dig into it together. Here’s why you should become the person who consistently adds value to the conversation.

I set out to gather tips for job interviews from professionals across the meetings, events and hospitality industry—from hiring managers to meeting planners to hotel general managers. Here’s their advice for being a candidate who stands out.

Here are a few ways meeting planners can break through the bullet points and percentages that LinkedIn’s AI looks for, and teach it to recognize other strategic stories of success.

LinkedIn’s algorithm shift has made it easier for professionals to establish themselves as experts and connect with others who share their expertise, without being buried by gamification tactics. Here’s what you need to know.

Hospitality-sales trainer Ciara Feely led an IMEX America session on how both meeting planners and venue staff should approach site visits so that everyone gets the information they need.

The true value of a LinkedIn profile lies in building trust. Here are four key elements to make sure your LinkedIn profile inspires confidence, establishes credibility and shows professionalism.