Events

Tier 1 Event Playbook: Pre, During & Post-Event

The large conference is back, but it may look a bit different than before. Attendees and sponsors have higher expectations for value, and hybrid options mean event strategies are being rethought.

Impact XM Announces Robynne Weaver as VP of Strategic Accounts

Impact XM, a global full-service event and experiential marketing agency, announced that Robynne Weaver will become vice president of strategic accounts. Weaver has over 20 years of experience in the industry and will work with Impact XM’s client service team to take on some of the agency’s largest client accounts, along with expanding its B2B and B2C client portfolios. 

9 Comfortable Work Shoes for Event Planners

With long days on one's feet common in the events industry, one thing going for us is that style has made its way to the “comfortable shoe” market. Following are some recommendations from industry peers who have found their go-to shoes that ease the discomfort of a long day.