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Visit Indy Celebrates Its Centennial as Indianapolis’ Official DMO

Indianapolis Skyline. Credit: Scott Crone

Visit Indy, the official DMO for Indiana’s capital city, is celebrating its centennial this year.

Founded in 1923 with a budget of $1,000, Visit Indy started as part of the Indy Chamber and was known as the Indianapolis Convention and Publicity Committee. By 1936, as Indy grew in popularity as a visitor destination, racing capital and railroad hub, the Indianapolis CVB (later the ICVA) became a separate nonprofit organization, and in 1972, the opening of the Indiana Convention Center (ICC) established Indianapolis as a convention city. 

Indiana Convention Center. Credit: Jason Lavengood
Indiana Convention Center. Credit: Jason Lavengood

Since then, Indianapolis has welcomed the Pan Am Games, White River State Park, the world’s largest children’s museum, two NBA arenas, two NFL stadiums, the relocation of the NCAA, one of the best mid-size airports in North America, a Super Bowl, 1,000-room HQ hotel and five convention center expansions. 

While the DMO is celebrating its past, it continues working in the present to promise a developing future. Over the next five years, Indianapolis has $1.9 billion in new tourism-related infrastructure in the works, including:

  • The ICC’s sixth expansion and a 50,000-square-foot ballroom connected to the 800-room Signia Hilton, opening in early 2026
  • An expansion to the Cultural Trail through the downtown core
  • Gainbridge Fieldhouse’s debut of Bicentennial Unity Plaza, offering a seasonal ice-skating rink, community basketball court, art installations and more
  • The addition of the 20-acre Eleven Park to the Stadium District, a neighborhood village that includes a 20,000-seat multipurpose soccer stadium

As Visit Indy celebrates 100 years of Indianapolis history, the DMO looks forward to 100 more. Meetings Today gathered statistics to take a look at the development of Indianapolis as a meetings destination over Visit Indy’s 100 years of service to the capital city.

[Related: 3 Indiana Cities Offering Imaginative Venues]

A Timeline Looking Back at Visit Indy's History
A Timeline Looking Back at Visit Indy's History

 

Indianapolis' Hotel Scene
Indianapolis' Hotel Scene

 

Indianapolis' Convention Numbers Over Time
Indianapolis' Convention Numbers Over Time

 

Air Travel Through Indianapolis
Air Travel Through Indianapolis

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Visit Indy
(800) 323-4639

Read this next: Indianapolis Hotel Opens Inside Existing Church Dating Back to 1869

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About the author
Taylor Smith | Content Manager, Destinations

Taylor Smith serves as content manager, destinations for Meetings Today, where she leads coverage of global meetings destinations as well as the production of the biannual online magazine Incentives Today. She is also author of “The Z: Planning for the Industry’s Next Generation,” an award-winning column examining how Gen Z is influencing the future of meetings, events and workplace culture.

 

Recognized as one of Eventex’s 100 Most Influential People in the Events Industry (2024) and 50 Most Influential People in the U.S. & Canada (2025), Smith has quickly established herself as a leading voice on emerging generational shifts. In 2026, The Z earned a regional Azbee Award from the American Society of Business Publication Editors, with national honors pending.

 

In addition to her editorial work for the FOLIO: Eddies Award-winning magazine, Smith is co-host of Meetings Today’s Eventualists podcast, shedding light on the unspoken realities of a career in the events industry through authentic, raw conversations. She is also a frequent speaker, taking the stage at shows including IMEX America, MPI’s World Education Congress and SITE Global, and often appears on prominent industry podcasts and webinars.

 

Based just outside Chicago, Smith brings both professional insight and personal curiosity to her reporting, driven by a passion for the “people-people” nature of the meetings industry.