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Dual-Branded Hotel Complex Opens in Austin

AUSTIN, Texas

White Lodging announced the opening of the dual-branded Aloft and Element hotel complex in downtown Austin, Texas. In addition to offering the 278-room Aloft Austin Downtown and 144-room Element Austin Downtown, the 32-story development also features Caroline, an on-site restaurant, coffeehouse and bakery, as well as Upstairs at Caroline, which is described as "an urban playground complete with a bar."

"We are thrilled to bring two exciting hotel properties together and into one building to the downtown Austin market," said General Manager David Meisner. "The Aloft brand offers a tech-forward, vibrant experience and a modern style that is different by design, while the first Element in Austin will appeal to those wishing to be a bit more zen, balancing between life and work with a focus on wellness.”

Located at the intersection of Congress Ave. and 7th St., Caroline's urban and contemporary feel is complemented by an uncomplicated, communal and lively atmosphere. The neighborhood spot is open daily for breakfast, lunch and dinner serving traditional American cuisine with unique local touches.

"Caroline is welcoming to everyone, and we hope locals treat it as their go-to spot regardless of the meal or experience they're looking for," Meisner said. "We are excited to make our mark in the vibrant weekend brunch scene with regularly scheduled live music performances in addition to games such as foosball, cornhole [aka bags], Jenga and billiards. Upstairs at Caroline is the outdoor social [area].”

Aloft Austin Downtown and Element Austin Downtown are within walking distance of the 6th Street Entertainment District live music venues, restaurants and shops. Also nearby are the Warehouse District, the 2nd Street District, the Austin Convention Center and the Texas State Capitol Building.

The hotels will share amenities including an oversized 24-hour fitness center, free Wi-Fi and nearly 1,380 square feet of flexible meeting space, said to be ideal for both business meetings and social gatherings.