MidAmerica (Destination)

Milwaukee's Baird Center Is Setting Big-Box F&B Trends

Julio Henriquez, vice president of hospitality at Levy Convention Centers-Wisconsin Center District, explains how Milwaukee's Baird Center (formerly Wisconsin Center) is offering a more-customized food and beverage experience than is offered in most big-box venues.

Lake Geneva Sets the Scene for Historic and Scenic Outdoor Events

A year-round resort destination, Lake Geneva takes advantage of its ability to offer unique experiences in every season, from wakeboarding on the water and sunbathing on the beach during the summer to hosting the country’s best snow sculptors as they compete for America’s top prize at Lake Geneva’s annual Winterfest.